AI has been a very hot topic this year – and it’s only going to get bigger. Samsung has already said that they’ll focus on something called Galaxy AI as a “universal intelligence on your phone” and the official Samsung Newsroom post seems a bit vague with what it will actually do.
I mean, I get it. Samsung doesn’t want to spoil the surprise but they do want to pre-empt us by hinting to us what is going to come.
An opportunity for Q&A
So, we managed to sit down with Samsung Malaysia and talk about the usage and concerns about AI applications on our phones, as well as clarifying some misconceptions that we had.
The new Galaxy AI in upcoming Galaxy smartphones are based on the LLM called Samsung Gauss Language – and I suppose the upcoming flagship smartphone will come with the proper software and hardware to run the Galaxy AI efficiently and quickly.
The question is – why? Why a focus on AI all of a sudden? Well, AI is pretty much already in our phones and we use it even though it’s not officially called as AI. For example, image enhancers like beauty mode or smart denoisers or even subject segmentation. These are all based on AI models that is made to enhance the photos we’ve taken.
But now, there will be more AI integration into the consumer’s daily life. While Samsung can’t talk about it right now, we do think that the possibilities are pretty endless in this case.
I have also specifically asked about game upscalers. In the PC gaming space, we have things like Intel XeSS, AMD FSR, and the pioneer – NVIDIA DLSS. These upscalers can improve our gaming performance without having to sacrifice any visual quality. However, that’s not the focus of smartphones (at least for this generation) since the game developers are still busy focusing on ray-tracing.
I can attest to that since ray-tracing games for smartphones were only put on the spotlight last year and we only have a handful of games with ray-tracing now.
Now, software updates will be more important than ever as any updates or changes to the language model or algorithms will be pushed to the users via software updates. It’s great to see that we don’t have to worry about this as Samsung’s track record for software updates is very good for the past few years.
Privacy
Of course – the biggest question of all is privacy. Now, I have to be very straightforward with you here – data collection will happen with or without AI. However, the data collection is anonymous and Samsung did tell us that they’re complying with the laws of the world. If the user is concerned about what and how data is collected, then read the terms and conditions – that is your best friend.
For any on-device data, encryption is important – hence Samsung Knox will play an even bigger role here to ensure your data is protected.
Looking forward to the (near) future
According to leaks, the next Galaxy flagship smartphone will come in less than a month’s time. That is when the Galaxy AI will debut and of course – we will definitely do more content regarding that feature when it comes out.
Like our Facebook Page here at NasiLemakTech.com for more news and in-depth reviews! Also, join our Facebook Group for insightful information and memes!
Subscribe to our YouTube channel too!
