The rise of the global pandemic pretty much canceled all outdoor activities in Malaysia and that includes street food and annual food festivals as well. However, Tiger has other ideas though.
They want to continue the long tradition of hosting large-scale street food festivals, complete with games and activities, live performances, and of course – a great selection of street food to savor. Introducing the Tiger Street Food Virtual Festival.
Launching on November 6 from 11 a.m until 9 p.m. that recurs every Friday, Saturday, and Sunday all the way until the end of the month, Tiger commits to bring everything from the street to your screen but not your traditional live streaming content. Instead, participants will get to walk the 3D streets s their own customized avatar, interacting with
others, playing games and visiting vendors, before ordering street food directly to their door through DeliverEat, the official delivery partner of the festival.
Start off by creating your own 3D avatar from various hairstyles and items of clothing and hit the virtual Street Food Central with style. From here, interact with other festival-goers while playing some games and earn rewards but don’t forget to get recommendations on some of the most popular dishes, lastly get exclusive Happy Hour promotions from Drinkies, and have been delivered to your doorstep.
1 of the 2 games available to play is Tiger Beer Hunt by Lizz Chloe that sets you racing around Street Food Central collecting hidden bottles of Tiger Beer before the timer runs out. The first 100 people to score 300 points each day will win a promo code for RM5 off any F&B purchase at the festival.
Meanwhile, the Tiger Crystal Mountain Climber Challenge, hosted by Harvinth Skin, will test your reflexes with an adrenaline-pumping mountain climb. Dodge obstacles, snowballs and Yetis while you collect bottles of ice-cold Tiger Crystal on your race to the top. The first 88 people to score 300 points each day will win a promo code for RM5 off any F&B purchase at the festival, and the three players with the highest scores at the end of November will each win a 24-can carton of Tiger Crystal.
Each week, KL Foodie will show you a selection of 10 must-try dishes available at the Tiger Street Food Festival. Some are crowd favorites and some are hidden gems, while others are limited-editions created exclusively for the festival. Craving for some beer? Order some at the Drinkies Bar and get them delivered to your home. Striking at the right time will get you an RM30 discount on purchases of Tiger Beer or Tiger Crystal above RM150 between 3 p.m and 5 p.m.
To start off the 1st day with a blast, at 7 p.m an exclusive live performance by Malaysian hip-hop artist and long-time friend of Tiger Beer, Namewee will be beaming in all the way from Taiwan and only available for viewing within the Tiger Street Food Virtual Festival, don’t miss out!
The Street Food Central will lead off to 3 distinct sub street consisting the KL Street, Selangor Street, and Penang Street. Each of them is filled with an ever-changing array of vendors based in these localities, serving up menus created just for the Tiger Street Food Virtual Festival. Anyone can walk these streets to explore some of the best street food vendors Malaysia has to offer, browse through their menus, and uncover their limited-edition dishes. For those living in selected areas in Kuala Lumpur, Selangor, and Penang, it gets even better – as long as you are within a 15km radius of the vendor, you’ll be able to order these delights to your doorstep while exploring the festival.
There will be special Tiger Street food chopsticks with 2 exclusive designs for collection. Just purchase any combo meals to earn 1 of them.
Register and get a free can of Tiger
Any non-muslim aged 21 and above are eligible to join the festival for free. Just head over to the registration page and reserve a place for yourself. The first 10,000 people to register will earn a free 320ml can of Tiger Crystal, redeemable with any purchase from a vendor at the festival. Meanwhile, the first 1,000 people to successfully refer five friends using their unique referral code, will be rewarded with a free six-pack of Tiger Crystal.
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