Not too long ago, Adobe unified its products into Adobe CC, or Creative Cloud. Since then, updates and brand new products have been pushed to us consumers in a very pleasant manner (unlike Windows). Being an Adobe Creative Cloud user myself, I really like Adobe’s product update cycles too. I guess that the update cycle has ended, because Adobe just had its Adobe MAX 2016 conference, announcing new innovations on Creative Cloud.
New innovations
Here’s the list of brand new innovations coming to Adobe Creative Cloud.
- A new Mac release of Adobe Experience Design CC (XD), the first all-in-one tool for designing, prototyping and sharing user experiences for website and mobile apps, is now available with two highly anticipated features – Layers and Symbols support.
- Project Felix, an industry-first design tool that enables graphic designers to easily create high-quality, photo-realistic images by combining 2D and 3D assets for projects such as product shot comps, scene visualization and abstract design
- For filmmakers, advancements in virtual reality, character animation and 3 across Adobe’s video tools set the stage for the future of video – the next release of Adobe Premier Pro CC includes auto-aware virtual reality that seamlessly detects and applies the correct setting to stereoscopic and monoscopic media
- Adobe Sensei – a framework and set of intelligent services built into the Adobe Cloud Platform that leverages Adobe’s massive volume of content and data assets to enable customers to work faster and smarter. For creatives, Adobe Sensei automates mundane tasks, allowing them to spend more time on inspiration and design
- Adobe has leveraged machine learning and AI for many years within its creative applications enabling capabilities like Facial Recognition, Content-Aware technologies and Camera Shake Reduction. New Creative Cloud features that leverage Adobe Sensei include Adobe Stock Visual Search, and Match Font and Face-Aware Liquify in Photoshop
Adobe Stock
Adobe is expanding their marketplace ecosystem for resources like Adobe Stock. This is a evolution in marketing stock photos to customers. Adobe even integrated 3 different types of 3D assets in the marketplace – “models”, “lights”, and “materials”. Again, this is integrated into Creative Cloud itself.
Adobe Stock is evolving the way people market and sell their work to peers. At MAX, Adobe announced a partnership with Reuters, the world’s largest international multimedia news provider, to bring Reuters video and photography to Adobe Stock’s new editorial collection. Available through Adobe Creative Cloud, creatives will be able to access Reuters editorial content including:
• Reuters photos covering news, sports and entertainment events with thousands of images added every day and over twelve million images in the archive
• Reuters video footage covering all major events across the globe, including the unique Reuters archive library of historical news footage featuring over a million news clips
Click here to learn all about Adobe Stock!
The image above is actually from Reuters by the way. Remember that partnership of photos between Adobe and Reuter? Yeah – this is one of those images available in the archive. Can’t wait to stuff my head into that archive and spend a day looking at great pictures!
Adobe Creative Cloud Major Updates
Existing Adobe Creative Cloud products have been updated too – with big changes to those products which are well-known to us, such as Photoshop, Premiere Pro, Illustrator, and Audition.
Here’s the list of changes:
- For the latest updates to Photoshop CC, Photoshop Sketch, Photoshop Fix and Photoshop Mix, and an introduction to Project Felix, click here.
- For graphic designers, updates to Illustrator CC and InDesign CC can be found here.
- For web designers, updates to Dreamweaver CC and Animate CC.
- For filmmakers, a comprehensive view of the latest video and audio tools news can be found here. In addition, updates to Character Animator (Beta) and Audition CC.
- For more information on the Adobe Photoshop Sketch update introducing Photoshop brushes from designer Kyle Webster, click here.
- For more information on State of Create: 2016, a global survey from Adobe that found investing in creativity pays off with tangible benefits – from higher income to greater national competitiveness and productivity.
For the full list of changes on these existing products, check it out here.
Before I end this – there’s an entire album of pictures taken during the Adobe MAX 2016. Take a look at those 1,661 pictures right here!
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