In today’s fast-paced world, the increase in computing power alone is not enough when it comes to productivity improvements but thanks to the rise of AI technologies in recent years, laptops are now more capable than ever – be it longer battery life, next-level AI performance, or ultra-portability.
And ASUS is proud to deliver exactly that with their latest lineup of Zenbook and Vivobook offerings powered by the revolutionary Intel Core Ultra Processors (Series 2 that sets a new benchmark for AI laptops.
These second-gen Intel Core Ultra processors, also known as Lunar Lake or Core Ultra 200V for the enthusiast gang, bring an impressive leap in efficiency and power. Designed and fabricated using TSMC’s 3nm process node and Intel’s innovative architecture, Lunar Lake boasts up to 40% lower power consumption and delivers 50% higher peak performance compared to its predecessors. Plus, with on-package memory, you can expect lightning-fast performance and reduced latency for all your tasks.
What about graphics? Well, this generation’s Intel Arc-powered integrated GPU pumps out a 50% boost in graphics performance while offering up to 3.5x GPU AI compute gains compared to previous offerings. Combine this with the NPU 4 architecture, and you’re looking at machines that exceed Microsoft Copilot+ PC requirements.
That means AI-driven features like Recall, Cocreator, and Live Captions will feel seamless and ready for whatever you throw at them. The “overkill” AI specs also make sure machines equipped with these chips are futureproofed for a decent number of years in terms of supporting new and upcoming AI features.
Enough introduction to the processor and now let’s find out the latest selections from ASUS.
ASUS Zenbook S 14: Unparalleled elegance and power
The ASUS Zenbook S 14, equipped with the Intel Core Ultra 7 Processor 258V, is a masterpiece of design and innovation. This stunning laptop features a 14-inch 3K OLED display with vibrant colors and a silky 120Hz refresh rate, making it perfect for creative professionals and entertainment lovers alike.
At just 1.1cm thin and 1.2kg light, its ceramic-inspired Ceraluminum™ chassis delivers both durability and sophistication.
ASUS Vivobook S 14: Sleek, versatile, and AI-ready
If portability meets performance is your goal, the Vivobook S 14 is your ideal companion. Powered by either the Intel Core Ultra 5 or Core Ultra 7 processor, it delivers exceptional AI capabilities while staying feather-light at just 1.3kg.
The 14-inch WUXGA OLED display offers immersive visuals in a modern 16:10 aspect ratio which is perfect for work and play.
Battery life that goes the distance
Both the Zenbook S 14 and Vivobook S 14 take efficiency to a whole new level, offering up to 27 hours of battery life – yes, you read that right. Thanks to Intel’s cutting-edge power optimizations, these laptops keep up with your on-the-go lifestyle effortlessly.
With incredible AI performance, stunning displays, and an unmatched blend of portability and battery life, our Lunar Lake-powered ASUS laptops are designed to elevate your daily experience. The Zenbook S 14 is now available for RM6,999, while the Vivobook S 14 starts at just RM4,799, arriving in mid-January 2025.
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