The eKelas HIP English Storyfest Competition was first launched in 2019 by Maxis with the goal of helping participants improve their English proficiency and also being able to win various prizes as the reward. Students had won prizes comprising smartphones, tablets, headphones, and gift boxes containing exclusive eKelas merchandise from the competition.
The programme is open for all Year 4 to Form 5 students in schools nationwide annually, providing students access to virtual coaching via content, workshop, and practice which aims to boost their confidence, while the Abang Portal(Community Manager) assists students with questions and content guidance.
Thanks to the enjoyable and interesting manner of learning that the eKelas HIP Competition provides, more students participated in the competition every year. The number of submissions has increased from 1,800 in 2019 to more than 3,500 in 2021.
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