ASUS ROG Zephyrus S GX502 Glacier Blue

The entire event is just way much more larger than I thought it’ll be. I was there at KLCC at 10.30am, and the queue was from one wing’s end to the other. That’s just really insane. We knew that Zenvolution was a huge success  from that alone.


ASUS ZenBook 14 AMD

But let’s be honest, you’re here for the phones. I wasn’t expecting ASUS to be announcing the ZenFone 3 Laser and Max at all, although I did hear about it internally. Just thought that ASUS would replicate the entire Zenvolution presentation at Computex, but apparently they had something else in mind.

Anyway I digress. Here’s the ZenFone 3 you’re looking for.

ZenFone 3 Deluxe

ZenFone 3 Deluxe

It’s magnificently thin. That’s all I can say about it. At first, it looks like the entire ZenFone 3 Deluxe is going to be much more heavier, since it is constructed out of an aluminium alloy. It felt a lot lighter than I thought.

It’s solid, and grip-wise, it’s decent. That’s all thanks to the matte-textured  back that the ZenFone 3 Deluxe has.

ZenFone 3 Deluxe

Does it feel amazing? Yeah. It looks absolutely stunning.


The camera bump on the other hand is still one of my main concern on leaving the ZenFone 3 Deluxe facing downward. The protrusion isn’t small. At least ASUS designed it in such a way that there’s a small lip raised around the camera rim. That should give some space to avoid scratches. Well, not like it should have any sort of scratches – since it is covered with sapphire glass.

ZenFone 3

The base model of the ZenFone 3 in my opinion looks way more appealing than the other models of the ZenFone 3 family, however it does beg the question on its durability. Remember, the ZenFone 3 is a glass sandwich.


It’s shiny for sure.  I didn’t realize there’s a concentric circle design coming out of the fingerprint reader at first. Not sure why ASUS didn’t center the concentric circles to come from the middle instead though.


It’s actually real thin, have Corning Gorilla Glass wrapped at all the sides on both surfaces. Also, the rim is rounded too. It felt like the entire ZenFone 3 is just really nicely wrapped together.

ZenFone 3 Ultra

We’ve already played with the ZenFone 3 Ultra before, but hey – it’s not going to be forgotten at all. Is it still going to be different from what I said before? No, not really. It’s still a really thin phablet with some controversial design cues.

ZenFone 3 Ultra

ZenFone 3 Max

There’s a difference between the brand new ZenFone 3 Max and its previous one. Firstly, the battery is reduced from 5,000mAh to only 4,100mAh. According to ASUS, it’s because of its smaller screen. The brand new ZenFone 3 Max is now a 5.2-inch device, and has on-screen buttons instead of physical ones at the bottom of the screen.


It’s great to see the return of on-screen buttons. Other than that, its perks are pretty much identical to its predecessor. Other than the fact that it now has a new Qualcomm SoC and also a brand new design. Metal design.


Oh yeah, the Max still doesn’t have any laser autofocus unfortunately.

ZenFone 3 Laser

This model gone through quite a big overhaul in terms of its build too. Take a look at its brand new metal body design.


It looks quite similar to other phones with a metal body design actually, but then again, it does look and feel real good though.



I’m pretty sure you guys are hungry for the price of each ZenFone 3 we showed here. We’re not gonna lie – we are too.

There are variants in some models, so we’ll break it down nicely for you all here. If you want to know more on the specs of each model, check it out here.

  • ZenFone 3 Deluxe
    • Snapdragon 821 with 256GB storage – RM3,299
    • Snapdragon 820 with 64GB storage – RM2,599
  • ZenFone 3 Ultra – RM2,599
  • ZenFone 3 Max – RM799
  • ZenFone 3 Laser – RM999
  • ZenFone 3
    • 5.2-inch – RM1,499
    • 5.5-inch – RM1,699

You can check out all the pictures we took during the Zenvolution event too. It’s on our Facebook by the way.

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