Personally, I take education very seriously – especially in sciences and all of its related topics. Being a nanoelectronics engineer myself, I can see the importance of STEM education – both in shaping how the thinking process works and also understanding how everything works. Now, Samsung launched its B40 Children’s Outreach Programme, focusing on exposing children from household income group of under RM3,000 (B40) to the wonderful world of Science, Technology, Engineering, and Mathematics (STEM).
From 17th to 20th December 2019, Samsung’s B40 Children’s Outreach Programme was carried out in partnership with Me Books Asia, and with the support from Perbadanan Perpustakaan Awam Selangor (PPAS), Yayasan Warisan Anak Selangor (YAWAS), Persatuan Taska Negeri Selangor, Majlis Perbandaran Subang Jaya (MPSJ), CoBlix, and Atom & The Dot. The workshop was held at Raja Tun Uda Library in Shah Alam.

Throughout that four-day workshop, there were 22 sessions overall and introduced over 200 children from six schools alongside the public, to the fun and interactivity of STEM learning activities. There were storytelling workshops, coding & cool virtual reality experiences, and more hands-on science experiments.

As we head further into the 21st century, the importance of tech and IT literacy just gets more and more important. While we recognise our responsibility to the development of the nation, we are also equally committed to the communities around us. We hope that through these workshops, the children who participated have been inspired to explore the wonderful world of technology, and the abundant opportunities that it provides in life.
– Yoonsoo Kim, President of Samsung Malaysia Electronics
The B40 children utilised several Samsung Galaxy gadgets to explore their curious, creative, and architectural sides. For one, Samsung Galaxy tablets were utilised to facilitate STEM coding workshops, which gave the children a lot of fun in creating their own zoos through the magic of coding. Some of them even had the opportunity to explore their spaceman side!
With the power of the Galaxy Note10 and a virtual reality cardboard (yes, they’re readily available for cheap), the students had the special opportunity to visit Mars through a 3D robotic virtual environment simulation.
Believing in equal and quality education for all, we hope to create and curate experiences that enriches children’s understanding in STEM education and what the world has to offer. By bringing together innovation and partners with the same values and passion for education, we can make world-class content accessible, affordable, and enjoyable for these children.
– Hao Jin, CEO of Me Books Asia.

Showing its commitment to its cause, Samsung also sent its employees to facilitate the STEM workshops, as part of its recurring Love & Care programme. With enthusiasm and national pride, large human-sized objects in the form of an elephant, giraffe, unicorn, rabbit, deer, and tree were decorated with Décopatch papers that incorporated Batik and Hibiscus prints on them. These were then gifted to each of the schools to brighten up their classrooms.
In addition to that, Samsung also donated several of its devices, such as Galaxy Tablets and TVs, to each of the six schools to encourage continuous STEM learning through technology. Moreover, basic necessities such as whiteboards, markers, stationery sets, and more items from partners such as Me Books Theatre and Me Books Plus app accounts were also provided to ensure that the schools are in tip-top shape for seamless education sessions.
We are honoured to host this initiative by Samsung and Me Books Asia at the Raja Tun Uda Library. We trust that by creating more opportunities and exposing these children to STEM, it will ignite their interest at a young age, thus preparing them for STEM careers in the future.
– Puan Mastura Haji Muhamad, Director of Perbadanan Perpustakaan Awam Selangor (PPAS)
It’s great to see companies going out of their way to nurture for the next generation of industry leaders with the proper education.
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